Getting SEO right from the very first step can ensure greater results for an e-commerce website. With amazing competition in the e-commerce industry, you can always reach out for a virtuous Digital Marketing company to gain proper e-commerce solutions and SEO services. SEO is a process that can make your website vanish from search engine if done wrongly, but if done properly, your website might reach top position among other e-commerce websites.
10 Amazing SEO Tips to Generate Traffic for your E-Commerce Site
Finding it hard in bringing your website among other top websites in leading search engines? SEO is the key to boosting traffic for your e-commerce website. Getting right with SEO is not a child’s play, but involves highly associated risks that may vanish your website from search engines if not done properly. Improving your eCommerce SEO can be made simpler by engaging best practices. Here are some of the amazing SEO practices that can help boost your website’s traffic.
1.Ensure availability of a sitemap : An updated sitemap can help the search engines in finding your website’s content. To escape the robot crawling, you must also ensure displaying awareness of how to define page priority. If in case your sitemap meets the specifications of the search engine with the help of sitemap websites, then don’t forget to verify your sitemap.
2. Concentrate on link anchors : Creation of content hierarchy, usage of internal links for establishing site navigation, and boosting your ‘link juice’ can help in building stronger link anchors. Do note that your hyperlink, keyword/anchor text and appearance must be optimized properly .
3. Optimization of Alt-tags on Images : Having relevant images to converse with your customers alone is not enough. Proper alt-tags behind the images can assist in establishing a connection between the search engine robots and your images. Make sure your image’s title and alt tags lucidly explain the image for enhancing your ranking.
4. Research Potential Keywords:Usage of relevant SEO keywords by using various research tools can help optimize your website. An optimized website speaks a similar language among its potential audiences.
5. Unique Product Description : Develop keywords and engage with the structure of unique descriptions. You can work on your top products if your catalogue is more in size.
6. Keep an updated Content : Try to keep changing the promotions to keep the contents fresh, if the catalogue doesn’t change much. It is necessary to keep your descriptions updated for ensuring the reflection of the latest trends on the product searches.
7. Enhance Page Relevancy : Ensure that your users can swiftly reach out to your landing page. A product image/gallery, a clear description, and a buy button are enough for ensuring better page relevancy. If the users find it difficult to discover what they are looking for, then it will lead to more users quitting your page, leading to an increased bounce rate.
8. Improve your Site Navigation : A site that is easy to navigate makes the users stay more time on your website, leading to a better bounce rate. This can be done by keeping your website in an interactive theme and making it simpler for the users to find what they exactly look for by providing visuals and call to actions.
9. Faster Website Speed : For making your website as an SEO-friendly one, it is important to have faster web pages. If you want to know your website’s loading speed, you can use free tools such as Page Speed Tools, Ping dom, etc., for determining your website speed.
10. Keep your pages published:Instead of unpublished the outdated pages that are out-of-stock, you can just allow the users to reserve such products or offer them with similar products or establish another link that redirects the users to main product listing page. Since un-indexing affects your SEO score adversely, this can help in improving your website in an SEO-friendly manner.