Top Facebook updates of April 2019

With every one of us handling Facebook accounts, it is important for us to keep ourselves updated on the latest revises in this social media platform. Here are the latest updates that you can make use of while you are engaged with Facebook.


  1. New update on the removal of the ad relevance score and six ad metrics

Facebook has decided to remove the ad relevance scores and six ad metric to provide better ad campaign performance. The existing ad relevance score and ad metric provide insights into the positive and negative impact of the ad campaigns. These changes provide an in-depth report of the performance which helps the advertisers to have a better understanding of the campaign.

  1. Adds stories archive option for business pages

Many social media platforms have launched stories options. But Facebook came with an additional feature for stories. The archive is the new option by Facebook where the admin can post a message and can re-post the images in the stories. This re-post will help the advertisers to increase their customer base.

  1. Easier way to react to posts on Facebook

Facebook has introduced a new update which enables us to react to the posts in a much simpler way. All you need to do is just tap and hold on to the post to bring up the reactions.

  1. Facebook will now provide details as to why you’re seeing each post in your news feed

Facebook has now brought a new update to provide the users with information on why they are seeing each post in their news feed. This will provide specific insights as to why these posts appear in your news feed.

  1. Adds new replies option to clarify messenger streams

Facebook has come up with a new option for group messages that helps the user to get clarity on the conversations and clarification on who is speaking to whom with each response.

  1. Facebook expands ad archives to all pages and ads

This archive offers us information about page creation date, name changes, page merges, advertiser spends information, country location of people managing the page, impressions and other such information. The only thing that you need to do is type the organization’s name in the search bar, and you will be provided with all the information.

It is very important to have knowledge of every new update of the most popular social media platform. With these updates, there won’t be a need for you to go extra down. This saves your effort and can prompt more users to use these options. Nevertheless, Facebook never fails to satisfy us.

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